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<BACK Keyword Consultation

Keyword selection is one of the most important ingredients in successful Web Positioning. If your website is listed in the top ten of a popular search engine listing, you may think you will be sure to have traffic. However, this is not always the case. If your keyword is so awkward that it is rarely entered in a search, you may get very little traffic from your top ten listing. Another thing to consider is the question of how well your keyword is aimed at your target market. You may get thousands of visitors from a top ten placement, but if the listing is under a keyword that is too vague, or is not accurately descriptive of your product or service, you may find that only a fraction of the visitors attracted are actually members of your target market; the rest will just exit your site, realizing that your product is not the one for which they were specifically looking.

A good keyword will attract a large amount of visitors from your target market; that is, visitors who are specifically looking for whatever it is that your site has to offer. These are obviously the types of visitors you want!

At Modomo, we can help you zero in on the right keywords to attract members of your target market to your site. This is done in the form of a Keyword Consultation:

You fill out form. Make suggestions of keywords based upon what you think best describes your product or service. This helps to clarify to us exactly who your target market is.
We research keywords for your target market. We use statistical data to find out which words are most commonly used in search engines, and how much competition there is for these words.
One of our Web Positioning Professionals calls you to discuss the results.

At that point you can either take the keywords we have identified for you and implement them yourself, or you can use our services (Consulting or Budget Plan) to position your website under the keywords we have identified